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User research that includes everyone.

Hello! We're Ab11y, the accessibility insights people. We build tools to make your accessibility work measurable, reportable, and trackable.


What's the big deal?

No other user-feedback tool can tell you what ours does. We segment satisfaction data based on how users are affected by common interface barriers. This identifies gaps in your product that are likely to exclude users with disabilities.

For the first time you can add quantitative, data-driven tests to your accessibility toolbox. Yeah, we think you're going to be impressed!

Why you'll love it

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  • Compatible

    Add a study to any app, page or screen. Tweet it, email it, even print it — however you communicate, we work with that.

  • Dashboard-driven

    You're in full control of everything. Create a study, run it, and download the results whenever and however you want.

  • Own your data

    We'll handle collecting and aggregating the data, you just download it. It's yours to keep and use however you want.

  • Flexibly affordable

    We have plans to suit any-sized company or budget. Subscribe for a month or a year. Cancel anytime, no questions asked.

  • Soon

    Easy to integrate

    Like control but don't want to do it all by hand? Plug your tools into our API and automate everything from your side.

  • Soon

    Beautiful reports

    Each study comes with a multi-page report, colourful charts, and insightful tips on how to fix any identified problems.

It's nice to meet you!

Ab11y are a diverse group people, each with decades of experience delivering digital accessibility at scale. We are passionate about improving access and inclusion for your users.

Gareth Ford Williams

Gareth founded The BBC's Digital Accessibility Team, ensuring BBC iPlayer V1.0 launched as an accessible product. The accessibility team became part of UX when the BBC's UX&D Team was founded in 2008.

Michael Mathews

Michael has worked as a web developer for some of the largest websites globally such as MTV, HBO, Oxygen Media, the BBC, and smaller agencies. He also holds a M.Ed. with years of classroom teaching experience.

Ian Pouncey

Ian Pouncey is a co-founder and director of a highly regarded accessibility agency. He has worked at TPGi, the BBC, Yahoo, and Bloomberg. He is the author of Beginning CSS: Cascading Style Sheets for Web Design, and a member of several W3C working groups.

Mike Southgate

Mike works on the Banking Access and Financial Crime streams. He is also the COO for Hamilton Court FX and helped develop a system named ERMI, which seeks to use more considered crime typologies to generate monitoring alerts.

Charlie Turrell

Charlie led a UX&D programme at The BBC supporting the 250+ accessibility champions across the organisation. She is a co-founder of Champions of Accessibility Network, bringing together 550+ digital organisations with cultural inclusion programmes including an accessibility champions network.